by Evelyn Shelton (Author)
Carving Out a Culinary Career describes the good, the bad, and the not-so-bright decisions Chef Evelyn Shelton made on what she calls her "jagged journey to restaurant ownership." She shares her remarkable experiences becoming a successful small business owner as well as tried and true strategies for success.
She provides insight into:
- Financial Acumen: Managing expenses and making informed decisions about contracts and business operations
- Diversification of Revenue Streams: Engaging in various ventures, including meal programs and pop-ups, to increase revenue beyond the storefront
- Networking: Gaining visibility to enhance your brand and to increase media exposure
Number of Pages: 144
Dimensions: 0.31 x 9 x 6 IN
Publication Date: October 08, 2025