{"product_id":"marketing-spark-paperback","title":"Marketing Spark - Paperback","description":"\u003cp\u003eby \u003cb\u003eMark W. Evans\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eIn a fast-moving world, entrepreneurs and brands that tell good stories win. Brands that don't tell good stories lose.\u003c\/p\u003e\u003cp\u003eMarketing Spark is a strategic and tactical guide for entrepreneurs who want to create stories that resonate. \u003c\/p\u003e\u003cp\u003eWhat you will learn: \u003c\/p\u003e\u003cp\u003e✓Storytelling: the history and why it matters more than ever.\u003c\/p\u003e\u003cp\u003e✓Discover: identify and develop powerful brand stories.✓People: who should be telling your stories-you, your employees, influencers, media, and bloggers.\u003c\/p\u003e\u003cp\u003e✓Strategy: telling the right stories to the right people at the right time.\u003c\/p\u003e\u003cp\u003e✓Tactics: how to develop and deliver stories using different channels, including case studies, services and tools. \u003c\/p\u003e\u003cp\u003e\u003cbr\u003e\u003c\/p\u003e\u003cp\u003eIf you're ready to capture the spotlight with better stories, you need this book\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 252\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.53 x 9.25 x 7.5 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e December 31, 2022\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42723089416255,"sku":"9780994047335","price":26.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/13779367610ed04fe55a2cc6d3e818ff.webp?v=1765097974","url":"https:\/\/dhl-adrianne.myshopify.com\/products\/marketing-spark-paperback","provider":"BBB","version":"1.0","type":"link"}