{"product_id":"nobrow-the-culture-of-marketing-the-marketing-of-culture-paperback","title":"Nobrow: The Culture of Marketing + The Marketing of Culture - Paperback","description":"\u003cp\u003eby \u003cb\u003eJohn Seabrook\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eFrom John Seabrook, one of our most incisive and amusing cultural critics, comes \u003cb\u003eNobrow\u003c\/b\u003e, a fascinatingly original look at the radical convergence of marketing and culture. \u003c\/p\u003e\u003cp\u003e\u003c\/p\u003eIn the old days, highbrow was elite and unique and lowbrow was commercial and mass-produced. Those distinctions have been eradicated by a new cultural landscape where \"good\" means popular, where artists show their work at K-Mart, \u003ci\u003eTitantic\u003c\/i\u003e becomes a bestselling classical album, and Roseanne Barr guest edits \u003ci\u003eThe New Yorker\u003c\/i\u003e in short, a culture of Nobrow\u003ci\u003e.\u003c\/i\u003e Combining social commentary, memoir, and profiles of the potentates and purveyors of pop culture-entertainment mogul David Geffen, MTV President Judy McGrath, Snoop Doggy Dogg, Nobrow high-priest George Lucas, and others-Seabrook offers an enthralling look at our breakneck society where culture is ruled by the unpredictable Buzz and where even aesthetic worth is measured by units shipped.\u003ch3\u003eFront Jacket\u003c\/h3\u003e\u003cp\u003eFrom John Seabrook, one of our most incisive and amusing cultural critics, comes Nobrow, a fascinatingly original look at the radical convergence of marketing and culture. \u003cbr\u003eIn the old days, highbrow was elite and unique and lowbrow was commercial and mass-produced. Those distinctions have been eradicated by a new cultural landscape where \"good\" means popular, where artists show their work at K-Mart, \"Titantic becomes a bestselling classical album, and Roseanne Barr guest edits \"The New Yorker: in short, a culture of Nobrow.\" Combining social commentary, memoir, and profiles of the potentates and purveyors of pop culture-entertainment mogul David Geffen, MTV President Judy McGrath, Snoop Doggy Dogg, Nobrow high-priest George Lucas, and others-Seabrook offers an enthralling look at our breakneck society where culture is ruled by the unpredictable Buzz and where even aesthetic worth is measured by units shipped.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003cb\u003eJohn Seabrook\u003c\/b\u003e's articles appear regularly in \u003ci\u003eThe New Yorker\u003c\/i\u003e. He has also written for \u003ci\u003eVanity Fair\u003c\/i\u003e, \u003ci\u003e Harper's Magazine\u003c\/i\u003e, and \u003ci\u003eThe Nation\u003c\/i\u003e and is the author of \u003ci\u003eDeeper: My Two-Year Odyssey in Cyberspace\u003c\/i\u003e. He lives in New York City.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 240\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.64 x 8.02 x 5.23 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e February 06, 2001\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42691741876287,"sku":"9780375704512","price":19.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/063b6c985c4bba514b7153c3d322c4e1.webp?v=1764993070","url":"https:\/\/dhl-adrianne.myshopify.com\/products\/nobrow-the-culture-of-marketing-the-marketing-of-culture-paperback","provider":"BBB","version":"1.0","type":"link"}