{"product_id":"online-panel-research-paperback","title":"Online Panel Research - Paperback","description":"\u003cp\u003eby \u003cb\u003eMario Callegaro\u003c\/b\u003e (Editor), \u003cb\u003eReginald P. Baker\u003c\/b\u003e (Editor), \u003cb\u003eJelke Bethlehem\u003c\/b\u003e (Editor)\u003c\/p\u003e\u003cp\u003e\u003cb\u003eProvides new insights into the accuracy and value of online panels for completing surveys\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003eOver the last decade, there has been a major global shift in survey and market research towards data collection, using samples selected from online panels. Yet despite their widespread use, remarkably little is known about the quality of the resulting data.\u003c\/p\u003e \u003cp\u003eThis edited volume is one of the first attempts to carefully examine the quality of the survey data being generated by online samples. It describes some of the best empirically-based research on what has become a very important yet controversial method of collecting data. \u003ci\u003eOnline Panel Research\u003c\/i\u003e presents 19 chapters of previously unpublished work addressing a wide range of topics, including coverage bias, nonresponse, measurement error, adjustment techniques, the relationship between nonresponse and measurement error, impact of smartphone adoption on data collection, Internet rating panels, and operational issues.\u003c\/p\u003e \u003cp\u003eThe datasets used to prepare the analyses reported in the chapters are available on the accompanying website: www.wiley.com\/go\/online_panel\u003c\/p\u003e \u003cul\u003e \u003cli\u003eCovers controversial topics such as professional respondents, speeders, and respondent validation.\u003c\/li\u003e \u003cli\u003eAddresses cutting-edge topics such as the challenge of smartphone survey completion, software to manage online panels, and Internet and mobile ratings panels.\u003c\/li\u003e \u003cli\u003eDiscusses and provides examples of comparison studies between online panels and other surveys or benchmarks.\u003c\/li\u003e \u003cli\u003eDescribes adjustment techniques to improve sample representativeness.\u003c\/li\u003e \u003cli\u003eAddresses coverage, nonresponse, attrition, and the relationship between nonresponse and measurement error with examples using data from the United States and Europe.\u003c\/li\u003e \u003cli\u003eAddresses practical questions such as motivations for joining an online panel and best practices for managing communications with panelists.\u003c\/li\u003e \u003cli\u003ePresents a meta-analysis of determinants of response quantity.\u003c\/li\u003e \u003cli\u003eFeatures contributions from 50 international authors with a wide variety of backgrounds and expertise.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThis book will be an invaluable resource for opinion and market researchers, academic researchers relying on web-based data collection, governmental researchers, statisticians, psychologists, sociologists, and other research practitioners.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eProvides new insights into the accuracy and value of online panels for completing surveys\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eOver the last decade, there has been a major global shift in survey and market research towards data collection, using samples selected from online panels. Yet despite their widespread use, remarkably little is known about the quality of the resulting data.\u003c\/p\u003e \u003cp\u003eThis edited volume is one of the first attempts to carefully examine the quality of the survey data being generated by online samples. It describes some of the best empirically-based research on what has become a very important yet controversial method of collecting data. \u003ci\u003eOnline Panel Research\u003c\/i\u003e presents 19 chapters of previously unpublished work addressing a wide range of topics, including coverage bias, nonresponse, measurement error, adjustment techniques, the relationship between nonresponse and measurement error, impact of smartphone adoption on data collection, Internet rating panels, and operational issues.\u003c\/p\u003e \u003cp\u003eThe datasets used to prepare the analyses reported in the chapters are available on the accompanying website: www.wiley.com\/go\/online_panel\u003c\/p\u003e \u003cul\u003e \u003cli\u003eCovers controversial topics such as professional respondents, speeders, and respondent validation.\u003c\/li\u003e \u003cli\u003eAddresses cutting-edge topics such as the challenge of smartphone survey completion, software to manage online panels, and Internet and mobile ratings panels.\u003c\/li\u003e \u003cli\u003eDiscusses and provides examples of comparison studies between online panels and other surveys or benchmarks.\u003c\/li\u003e \u003cli\u003eDescribes adjustment techniques to improve sample representativeness.\u003c\/li\u003e \u003cli\u003eAddresses coverage, nonresponse, attrition, and the relationship between nonresponse and measurement error with examples using data from the United States and Europe.\u003c\/li\u003e \u003cli\u003eAddresses practical questions such as motivations for joining an online panel and best practices for managing communications with panelists.\u003c\/li\u003e \u003cli\u003ePresents a meta-analysis of determinants of response quantity.\u003c\/li\u003e \u003cli\u003eFeatures contributions from 50 international authors with a wide variety of backgrounds and expertise.\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003eThis book will be an invaluable resource for opinion and market researchers, academic researchers relying on web-based data collection, governmental researchers, statisticians, psychologists, sociologists, and other research practitioners.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eMario Callegaro\u003c\/b\u003e, Survey Research Scientist, Quantitative Marketing, Google Inc., UK\u003c\/p\u003e \u003cp\u003e\u003cb\u003eReg Baker\u003c\/b\u003e, President \u0026amp; Chief Operating Officer, Market Strategies International, USA\u003c\/p\u003e \u003cp\u003e\u003cb\u003ePaul J. Lavrakas\u003c\/b\u003e, Nielsen Media Research, Research Psychologist\/Research Methodologist, USA\u003c\/p\u003e \u003cp\u003e\u003cb\u003eJon A. Krosnick\u003c\/b\u003e, Professor of Political Science, Communication, Psychology, Stanford University, USA\u003c\/p\u003e \u003cp\u003e\u003cb\u003eJelke Bethlehem\u003c\/b\u003e, Department of Quantitative Economics, University of Amsterdam, The Netherlands\u003c\/p\u003e \u003cp\u003e\u003cb\u003eAnja Göritz\u003c\/b\u003e, University of Erlangen-Nuremberg, Department of Economics and Social Psychology, Germany\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 512\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 1 x 9.5 x 6.7 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e May 27, 2014\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42721411498047,"sku":"9781119941774","price":149.69,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/f11e7b2e68eef6746eacbc4eac2120e7.webp?v=1765092269","url":"https:\/\/dhl-adrianne.myshopify.com\/products\/online-panel-research-paperback","provider":"BBB","version":"1.0","type":"link"}