{"product_id":"prescriptive-analytics-mastering-the-spreadsheet-of-everything-hardcover","title":"Prescriptive Analytics: Mastering the Spreadsheet of Everything - Hardcover","description":"\u003cp\u003eby \u003cb\u003eJeffrey M. Keisler\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThis book combines the quantitative decision-informing techniques of management science and operations research with the data-centric techniques found throughout the world of analytics. The material uses only standard Excel spreadsheet features and functions for creating models. Using a step-by-step approach, readers learn a unified architecture for sensitivity, scenario, simulation, decision, and optimization analysis. Spreadsheets with numerous screenshots support visual, hands-on learning (and provide some surprising innovations). Special influence diagrams and non-intimidating but accurate terminology help explain the logic of the models and calculations. Well-structured chapters include guideposts, enrichment, and curated links to valuable external resources. Readers are encouraged to own their learning and think about future trajectories for themselves and the field. This book helps all readers quickly learn tools and concepts to use right away and to expand throughout a career.\u003c\/p\u003e \u003cp\u003eThe companion website for the workbooks and other materials will be available soon.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cem\u003ePrescriptive Analytics: Mastering the Spreadsheet of Everything \u003c\/em\u003ecombines the quantitative decision-informing techniques of management science and operations research with the data-centric techniques found throughout the world of analytics. The material uses only standard Excel spreadsheet features and functions for creating models and then applying sensitivity, scenario, simulation, decision, and optimization analysis.\u003c\/p\u003e \u003cp\u003e\u003cem\u003eHow can we make high quality decisions in an increasingly data-rich but also uncertain and complex world? This book provides the answer, preparing you for the prescriptive analytic future. \u003c\/em\u003e\u003cbr\u003e Gilberto Montibeller, Professor of Operations Management, University of Bristol.\u003c\/p\u003e \u003cp\u003e\u003cem\u003eAn important book. It will be invaluable in entry-level courses in prescriptive analytics and all related fields\u003c\/em\u003e.\u003cbr\u003e Robert Bordley, Director, Systems Engineering and Design Program, University of Michigan\u003c\/p\u003e \u003cp\u003e\u003cem\u003eRooted in a rigorous decision framework, one of the most intuitive and accessible journeys into the world of prescriptive analytics.\u003c\/em\u003e\u003cbr\u003e Victor Podinovski, Head of Management Science and Operations Group, Loughborough University\u003c\/p\u003e \u003cp\u003e\u003cem\u003eA remarkable in-depth treatment of implementing complex analytical formulations using spreadsheets in a simple and accessible way. \u003c\/em\u003e\u003cbr\u003e Ali Abbas, Founding Director of the Neely Center for Ethical Leadership and Decision-Making, University of Southern California\u003c\/p\u003e \u003cp\u003e\u003cem\u003eA fresh and pragmatic approach to the challenges of developing analytical thinkers - and doers.\u003c\/em\u003e \u003cem\u003eStudents will quickly add useful tools, and they'll start to connect the dots of the bigger picture.\u003c\/em\u003e \u003cbr\u003e Patrick Noonan, Emeritus Professor of Management \u0026amp; Decision Sciences. Emory University\u003c\/p\u003e \u003cp\u003e\u003cem\u003eThis book starts the study of analytics with a simple problem and a few basic Excel formulas, and staying within that framework and emphasizing comprehension, builds up to cover all of the mainstream analytic topics and some very advanced ones as well.\u003c\/em\u003e\u003cbr\u003e Janet Wagner, Founding Dean, School of Business, Stockton University\u003c\/p\u003e \u003cp\u003e\u003cem\u003eThe perfectly illustrated examples, with tips, tricks, and aids to all possible roadblocks a student might encounter, seamlessly take you from zero to master's level skill on mechanics of spreadsheet modeling.\u003c\/em\u003e\u003cbr\u003e Avipsa Acharya (former student), Business Data Analyst, State Street Corp.\u003c\/p\u003e \u003cp\u003e\u003cem\u003eProfessor Keisler's amazing book gives everyone analytics skills for success. \u003c\/em\u003e\u003cbr\u003e Igor Linkov, Senior Scientific and Technical Manager, US Army Corps of Engineers\u003c\/p\u003e \u003cp\u003e\u003cem\u003eI really wish to congratulate Dr. Keisler on having written such a substantial book. This book gives a very accessible and well-founded introduction to a broad range of analytical techniques for guiding business and engineering decisions.\u003c\/em\u003e\u003cbr\u003e Ahti Salo, Director, Systems Analysis Laboratory, Aalto University\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eJeffrey M. Keisler (MBA Chicago, PhD Harvard) is Professor of Management Science \u0026amp; Information Systems at University of Massachusetts Boston. He was President of the INFORMS Decision Analysis Society and founding Secretary of the former Spreadsheet Research Section at INFORMS. He was named a Fellow of the Society for Risk Analysis, a Fellow of the Society for Decision Professionals, and a Fulbright Distinguished Chair. He has published nearly 90 journal articles and several books and is a long-time associate editor for several INFORMS and EURO journals. Over 30+ years in industry, government, consulting and academia, he has been applying, implementing, developing, teaching and preaching spreadsheet tools and prescriptive analytics techniques.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 259\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e August 25, 2024\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42726043123775,"sku":"9783031593529","price":137.68,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/9a64c62a0779f85d1f6ca1a416067746.webp?v=1765109002","url":"https:\/\/dhl-adrianne.myshopify.com\/products\/prescriptive-analytics-mastering-the-spreadsheet-of-everything-hardcover","provider":"BBB","version":"1.0","type":"link"}