by Anthony J. Cortese (Author)
This fourth edition offers an up-to-date, critical analysis of modern advertising, with a focus on race, gender, and sexuality. Featuring nearly 400 new images, this edition includes new scholarship in gender and ethnic studies, chapters on gay and lesbian marketing, an expanded chapter on race in advertising and violence in mass media, and more.
Author Biography
Anthony J. Cortese is professor of sociology at Southern Methodist University.
Number of Pages: 252
Dimensions: 0.9 x 10.1 x 7 IN
Illustrated: Yes
Publication Date: October 01, 2015