{"product_id":"rethinking-communication-in-social-business-how-re-modeling-communication-keeps-companies-social-and-entrepreneurial-paperback","title":"Rethinking Communication in Social Business: How Re-Modeling Communication Keeps Companies Social and Entrepreneurial - Paperback","description":"\u003cp\u003eby \u003cb\u003eCraig E. Mattson\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003eThis book argues that social business, in order to sustain its vital distinctiveness in democratic societies, must shift from an informative to a performative model of communication, especially regarding organizational storytelling, awareness-raising, and social problem-solving.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003eCraig E. Mattson is professor of communication and media production at Trinity Christian College.\u003c\/p\u003e\u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 210\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.48 x 9 x 6 IN\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003eIllustrated:\u003c\/strong\u003e Yes\u003c\/div\u003e\u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e April 19, 2021\u003c\/div\u003e","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":42708306788415,"sku":"9781498555920","price":80.98,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/dc849e9dcc117728e3de2cfd2e616dca.webp?v=1765047316","url":"https:\/\/dhl-adrianne.myshopify.com\/products\/rethinking-communication-in-social-business-how-re-modeling-communication-keeps-companies-social-and-entrepreneurial-paperback","provider":"BBB","version":"1.0","type":"link"}