{"product_id":"the-athletes-nil-playbook-the-complete-guide-to-owning-and-profiting-from-your-name-image-and-likeness-paperback","title":"The Athlete's Nil Playbook: The Complete Guide to Owning and Profiting from Your Name, Image, and Likeness - Paperback","description":"\u003cdiv\u003e\u003cp style=\"text-align: right;\"\u003e\u003ca href=\"https:\/\/reportcopyrightinfringement.com\/\" target=\"_blank\" rel=\"nofollow\"\u003e\u003cb\u003eReport copyright infringement\u003c\/b\u003e\u003c\/a\u003e\u003c\/p\u003e\u003c\/div\u003e\u003cp\u003eby \u003cb\u003eKristi Dosh\u003c\/b\u003e (Author)\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eThe definitive guide for athletes to understand and earn from name, image, and likeness (NIL) rights \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eThe first comprehensive guide designed to help college, high school, and youth athletes navigate the name, image, and likeness (NIL) rights they've gained since 2021, \u003ci\u003eThe Athlete's NIL Playbook\u003c\/i\u003e walks readers through NIL rules, opportunities, and red flags, showing them how to build a personal brand, find deals, reach out to companies, and negotiate terms. Along with real-life examples, exercises, and pitch templates, this book includes case studies from college and high school athletes who have successfully navigated this burgeoning market: the Cavinder Twins, Olivia Dunne, Travis Hunter, Chase Griffin, Emily Cole, and many more.\u003c\/p\u003e \u003cp\u003eWritten by Kristi Dosh, a seasoned sports business reporter and founder of a nationally-recognized news platform covering the business of college sports, this book covers aspects of NIL including: \u003c\/p\u003e \u003cul\u003e \u003cli\u003eThe types of opportunities available (social media marketing, lessons, camps\/clinics, merchandise, personal appearances, and more)\u003c\/li\u003e \u003cli\u003eWhether you need an agent or not, and how to find the right one if you do\u003c\/li\u003e \u003cli\u003eWorking with third parties like collectives and marketplaces and protecting\/registering your own intellectual property\u003c\/li\u003e \u003c\/ul\u003e \u003cp\u003e\u003cbr\u003eA true playbook for leveraging and capitalizing on NIL monetization opportunities, \u003ci\u003eThe Athlete's NIL Playbook\u003c\/i\u003e is an essential read for athletes and parents seeking to ensure athletic success is matched with lucrative financial and career opportunities that can go far beyond graduation.\u003c\/p\u003e\u003ch3\u003eBack Jacket\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eLeverage your name, image, and likeness (NIL) rights as a high school or college athlete\u003c\/b\u003e \u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Athlete's NIL Playbook\u003c\/i\u003e is a comprehensive guide to the rapidly changing regulations of name, image, and likeness (NIL) rights for students in every sport and division. This book reveals the truth behind common NIL myths, such as that it's only for the top 1% of college athletes, and enables readers to leverage their NIL to identify opportunities, seek out relationships, negotiate deals, find an agent, and protect their intellectual property. \u003c\/p\u003e\u003cp\u003eWith real-life examples, exercises, and templates included throughout, this book delivers an actionable playbook covering every step of the process. Readers will find detailed information on the applicable rules, building a personal brand, managing licensing deals like trading cards and video games, and working with third parties like collectives and marketplaces. \u003c\/p\u003e\u003cp\u003eIn this book, nationally recognized NIL expert Kristi Dosh also explores case studies of several athletes who have leveraged NIL successfully, including the Cavinder twins, Emily Cole, Leah Clapper, Chase Griffin, and others, providing insights on how to succeed both while in school and after graduation. \u003c\/p\u003e\u003cp\u003e\u003ci\u003eThe Athlete's NIL Playbook\u003c\/i\u003e is an essential read for high school and college students--as well as their parents--looking to get started with NIL.\u003c\/p\u003e\u003ch3\u003eAuthor Biography\u003c\/h3\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003e\u003cb\u003eKristi Dosh\u003c\/b\u003e has reported on the business of college sports for \u003ci\u003eForbes\u003c\/i\u003e and ESPN for more than 14 years. She is a nationally recognized expert on NIL and teaches multiple courses on NIL at the University of Florida. She has spoken on NIL for the NCAA and multiple NCAA conferences.\u003c\/p\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eNumber of Pages:\u003c\/strong\u003e 288\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003eDimensions:\u003c\/strong\u003e 0.9 x 8.9 x 5.9 IN\u003c\/div\u003e\n            \u003cdiv\u003e\n\u003cstrong\u003ePublication Date:\u003c\/strong\u003e June 10, 2025\u003c\/div\u003e\n            ","brand":"Books by splitShops","offers":[{"title":"Default Title","offer_id":43153184882751,"sku":"9781394354054","price":26.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0105\/8226\/1823\/files\/aWpq1Auj5Q9781394354054.webp?v=1776944886","url":"https:\/\/dhl-adrianne.myshopify.com\/products\/the-athletes-nil-playbook-the-complete-guide-to-owning-and-profiting-from-your-name-image-and-likeness-paperback","provider":"BBB","version":"1.0","type":"link"}