by Judith Sherven (Author), Jim Sniechowski (Author)
""The Heart of Marketing"" validates the power of heart-to-heart connections that leads to emotional authenticity and marketing believability, taking sales beyond mere commercial transactions into long-term customer relationships.
Number of Pages: 216
Dimensions: 0.56 x 8.92 x 6.1 IN
Publication Date: May 01, 2009